The saying ‘you can’t keep a good man down’ was obviously created for Tyla, as the youngster has weathered countless storms in her young career. The ‘Water’ hitmaker has released the highly anticipated music video for her hit song ‘Push 2 Start’, and as expected, she is killing it.
After receiving some backlash specifically from the Black American demographic because they believed that the timing of Tyla’s rollout for the music video could have been better. This is based on the fact that a significant demographic in the US was devasted to find out that Donald Trump was elected as the 47th President of the United States (POTUS). This, however, was dispelled quickly by Tyla supporters who pointed out that as a global artist, Tyla has many other countries to consider when rolling out new projects.
The music video that caused all of this ruckus is finally here and as the teaser revealed, it is giving all kinds of nostalgia as it channels and depicts the 2000s to a tee. The video becomes Tyla’s seventh official music video from songs that are featured on her debut deluxe album, and in true Tyla fashion, the video has gone global in a matter of a few hours.
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Since its very short release, the video has already surpassed 500k views, which could be in contention to break the record for a South African song with the most YouTube views. Unsurprisingly, this record is held by Tyla’s global hit ‘Water’, proving that the young songstress is in a league of her own.
Tyga’s across the world have not wasted any time applauding Tyla for the masterpiece of a music video she has given her fans and haters alike to feast on. Some users pointed out the attention to detail and references to South African music and entertainment history, while simultaneously taking inspiration from global artists such as Rihanna.
I think Tyla has an encyclopedic knowledge of South African cultural references and is always encoding them into her visuals. Back-lit in a corridor, and I’m very sure the poses are inspired by Backstage https://t.co/ZIxkRxz7sA pic.twitter.com/gkOB2IeaoE
— kakpraat onder die koelteboom (@Piraninesi) November 8, 2024
Tyla is inspired by her mother Rihanna. https://t.co/ItjkzYyk4e
— xabiso. (@MarcXabiso) November 8, 2024
Tyla referencing Beyoncé and Rihanna on her recent mv, tells me that she wants to be great and we’re going to watch her be great. Incoming mother alert!
— GOODY (@GoodyRae) November 8, 2024
Although it was already clear from the incredible year she’s had, Tyla was born to be a superstar and she is embracing it gracefully and effortlessly. South Africa has proven time and time again that they will stand ten toes behind their young sensation, as she is often subjected to treatment that she does not deserve.
It’s so important to me that Tyla knows that she is loved and supported in South Africa.
— Richmond Sajini (@richmondsajini) November 8, 2024
Also see: Feather Awards leave mzansi underwhelmed and dissapointed