Over the years, the beauty industry has seen a significant evolvement in the way skincare products are being produced, whether you prefer sustainable products or naturally produced ones there’s something for everybody.
In 2024, if you are still buying beauty brands that do not support the change that most companies are trying to make by 1- not producing products that are tested on animals, 2- products that use packaging that can be wasteful then you need to get your act together and change your ways.
According to skincare beauty brand, Formula Botanica, natural African skincare ingredients are experiencing a surge in popularity within the beauty industry. Key components like baobab oil, moringa oil, marula oil, argan oil, shea butter, and rhassoul clay are increasingly featured in a variety of products, ranging from artisanal boutiques to well-known commercial brands.
Here are some African botanical skincare brands:
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- Pradiance: Aim to help South Africans become more environmentally conscious. All ingredients are high in Omega 6 & 9 and stimulate skin cell growth and regeneration. Aims to help people make conscious decisions about which products they use.
- Hey Gorgeous: Formulated to tackle acne, ageing, and dryness, it includes organic coconut oil, shea butter, jojoba oil, distilled water, essential oils, brown rice powder, and chamomile.
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3. Afriocology: According to Pradiance, this product uses only natural essential oils, is cruelty-free, free of heavy metals, vegan-friendly, and ISO certified. Offers a variety of body care items, including essential oils and massage balms.
4. ESSE: Believes in long-term skincare goals and uses prebiotics and live probiotics. This product also offers skincare products for all skin types, including cleansers, moisturizers, masks, and toners.